Target Audience Research - Vox Pops
Vox pops are an informal way of interviewing an open audience and questioning them on simple questions you would ask in a survey. So as a group we went around asking members of the public, general questions about what their favourite type of music is and about the types of music videos they have an interest in. We used this as part of our research as we thought it would be very helpful asking our target audiences what they would enjoy watching in a music video. Therefore when it comes to recreating our music video we will know what to include to make it enjoyable for our target audience to watch. We questioned both males and females as it gave us a more varied response on what females enjoy in a music video and what males enjoy watching in a music video.
Below is the link to our Vox Pop.
You have made a start in explaining why vox pops are essential to carry out.
ReplyDeleteAim to explain what questions you asked and why?
How will your research assist you with planning your music video?